Dave takes classic tailoring for a spin as the face of Wales Bonner

While award-winning musician Dave is no stranger to wearing streetwear on stage, as the new face of Wales Bonner he’s proving he looks just as good in tailoring. As the face of the South London’s latest campaign, he shows off the Spring/Summer 2026 collection alongside standout pieces from the archive.

Renowned British fashion photographer Jamie Hawkesworth captures the rapper in an intimate series shot in South London. Released alongside his third studio album, The Boy With The Harp, at the end of 2025, the imagery reveals a softer, more introspective side of the artist.

For the Spring/Summer 2026 campaign, the award-winning brand launched by Grace Wales Bonner in 2014 continues to explore a fusion of European menswear traditions and Afro-Atlantic influences. Dark brown satin detailing breathes new life into classic tailoring, while leather accessories and archival hats add poetic flourishes that nod to historical dress. Structural, playful, and meticulously considered; the pillars that define the brand.

Drawing on the vibrancy of the British-Jamaican community from the 1970s and 1980s, the collection also riffs on everyday sportswear staples. Track sets are upgraded in earthy tones of gabardine while bomber jackets are cut in supple nappa leather.

Following Grace Wales Bonner’s recent appointment as creative director of Hermès, her elevated approach shines through in this collection. With Dave at the forefront, the campaign proves why both the designer and her label remain leaders in contemporary luxury fashion.

Discover the Wales Bonner Spring/Summer 2026 campaign at walesbonner.com.