Skepta joins the Casablanca family 

“Skepta is more than just someone I work with – he’s one of my closest friends,” explains Casablanca founder Charaf Tajer. “He’s been there from day one, when the brand was just ideas and a dream. Bringing him into the story was a long time coming.” With praise like that, it’s no surprise the Grammy-nominated rapper takes centre stage in Casablanca’s latest campaign.

Titled A Friends & Family Portrait, the campaign showcases Tajer’s Spring/Summer 2026 collection with friends of the brand. Journalist Ben Cobb, Nigerian musician Omah Lay, and model Issa Lish join Skepta, each bringing their own energy to the brand’s refined sportswear.

Inspired by house music, the Spring/Summer 2026 collection, For the Love House, celebrates the community, the freedom of self-expression, and the joy rooted in the shared energy of the dance floor. Playful prints and sleek textures blur the line between modernity and nostalgia, reflecting Casablanca’s spirited ease.

Skepta’s effortless charisma makes him a natural face for Casablanca, even as he stays busy with his own label, Mains. His collaboration with the French-Moroccan brand underscores the close-knit family that Tajer has cultivated over the years, highlighting a shared ethos of creativity and community.

Together, Skepta and Casablanca show how fashion, music, and culture collide effortlessly. In celebrating community and unapologetic style, the campaign embodies the spirit of creativity and freedom at the heart of the brand. “‘For the Love of House’ is all about community, and bringing Skepta into that story was a long time coming,” says Tajer.

Discover the Casablanca Spring/Summer 2026 collection at casablancaparis.com.