BTS launch LEGO set based around ‘Dynamite’ video
The Korean pop icons will be immortalised in plastic
By Joe Goggins
BTS have marked another major career milestone, with the announcement today (February 16) of their first ever LEGO set.
The Korean pop giants will shrink down to around two inches tall as part of the collaboration with the Danish construction toy mainstay, as part of the LEGO Ideas BTS Dynamite set, which will follow the seven-piece around on the set of their video for ‘Dynamite’. Released in August 2020, its racked up over a billion views in eight months, and now is about to be immortalised in LEGO.
The 749-piece set will encompass several fully detachable buildings, including donut shop, recon store and ice cream parlour. It is the latest in the LEGO Ideas range, which was launched in 2008 and sees LEGO fans submit their own concepts for a set, with the best making it to market. Past instalments have included sets based around television (Friends, The Big Bang Theory, Seinfeld), film (Home Alone, The Nightmare Before Christmas), video games (Sonic the Hedgehog), and art (Vincent Van Gogh’s The Starry Night).
Now, BTS join the range, thanks to a concept conjured up by two fans, Jacob, 21, from New York, and Josh, 20, from Indiana. “Josh did the building and design work and, as a massive BTS fan, I told him what needed to be in it, what details were most important,” said Jacob. “It was a really fun process”.
“Jacob had the BTS knowledge, and he was able to direct my build in the proper way,” added Josh. “I watched the music video over and over and tried to capture its essence in the LEGO bricks. It was insane when the project went viral online overnight.”
The set will be available in early March and will retail for £89.99 in the UK. “When we saw Josh and Jacob’s colourful design we knew it would be a hit and this was proved by how quickly Product reached 10,000 views in the LEGO Ideas voting,” said Federico Begher, Head of LEGO PRODUCT Group. “The BTS fans have already got behind the design and so it was important that we were as faithful to the original creation as possible. The set highlights creativity, passion and most importantly, fun! We can’t wait to see the fans building and displaying it.”
BTS are currently on hiatus, with the members pursuing solo projects. Last October, the Korean icons confirmed they each intend to carry out mandatory military service, with Jin, the eldest member, set to be first in line.