Audemars Piguet jumps back in time with the Art Deco–inspired Neo Frame Jumping Hour

What sets Audemars Piguet apart from its contemporaries? Among the Swiss house’s devotees, its a respect for heritage combined with fearless innovation. That ethos is front and centre with the release of the Neo Frame Jumping Hour.

Drawing from the archives, the new 34mm model pulls inspiration from the 1929 Pre-Model 1271. Aerodynamic lines echo the burgeoning Streamline Moderne movement that defined the post-Art Deco era. Just as architecture and automobiles embraced sleek, flowing lines, the Neo Frame Jumping Hour embodies the same streamlined industrial elegance.

“Audemars Piguet has always remained rooted in its past while looking forward to the future,” explains chief executive officer Ilaria Resta. “The Neo Frame Jumping Hour model embodies this philosophyy, paying tribute to our rich horological heritage through an emblematic timepiece reinterpreted with cutting-edge techniques and a contemporary approach”

The novel design embraces the future-forward minimalism of the early 1930s. A pink gold and sapphire case houses windows that reveal hours and minutes. Powered by Calibre 7122, the release marks the brand’s first self-winding jumping hour movement. Living up to its Jumping Hour name, the watch leaps from hour to hour with effortless precision.

Finishing touches include a textured leather strap secured with an 18-carat pink gold AP clasp, underscoring the balance of tactile luxury and modern design. Every detail, from the geometric lines of the case to the subtle interplay of materials, reinforces the brand’s commitment to marrying heritage with reinvention.

More than a timepiece, the Neo Frame Jumping Hour is a testament to Audemars Piguet’s intricate balance of past and future. With the cyclical nature of trends and the rise of vintage aesthetics in fashion, the brand arrives perfectly on time with an Art Deco revival.

Discover the Neo Frame Jumping Hour at audemarspiguet.com.