Audemars Piguet just made its boldest Royal Oak yet with Serena Williams

With 23 Grand Slam singles titles to her name, there’s no denying Serena Williams is a superstar on the court. But her fashion credentials are nothing to scoff at either. The tennis legend has long made her mark on the world of style, and now she’s adding watch designer to her list of accomplishments with her first limited-edition collaboration with Audemars Piguet.

Williams has worked with the Swiss watchmaker for the past decade, but the 38mm Royal Oak Selfwinding Chronograph “Serena Williams” Limited Edition marks her first creative collaboration with the brand. And, unsurprisingly, it’s every bit as bold as you’d expect.

“Serena’s influence extends far beyond sport,” says Audemars Piguet Chief Executive Officer Ilaria Resta. “Through discipline, constant reinvention and a strong sense of community, she continues to open paths for women across fields. Our relationship is rooted in the belief that progress is collective, shaped over time and forged by those who support and challenge us along the way.”

Inspired by Williams’ personal style, the watch puts a feminine spin on the iconic Royal Oak’s famously industrial silhouette. The 38mm white ceramic case gives the classic design a fresh feel, reminiscent of crisp tennis whites.

The real statement comes courtesy of the dial, rendered in a pink-tinted mother-of-pearl that catches the light with every movement. The soft, iridescent finish brings a dose of femininity to the otherwise architectural design, while pink accents across the chronograph counters and details tie the look together.

It’s a combination that feels distinctly Williams: powerful, polished and never afraid of a little glamour. Just as she transformed the tennis court with her approach to fashion and performance, the watch takes one of Audemars Piguet’s most recognisable designs somewhere new.

Discover the limited-edition chronograph at audemarspiguet.com.