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David Bowie store and experience to open in London and New York

Pop-up marks what would have been Bowie’s 75th birthday

The cover of David Bowie's album 'The Rise and Fall of Ziggy Stardust and the Spiders from Mars'
David Bowie's Ziggy Stardust location in Heddon Street. Picture: Brian Ward

Londoners will be able to take advantage of a David Bowie experience, featuring previously unseen footage of the iconic musician, when a new pop-up store opens just off Regent Street in the centre of the city.

Bowie, who died in 2016, would have turned 75 in January 2022. The anniversary is being marked with pop-up shops and immersive experiences in both London and New York – the city where he was born and the one where he spent his final years.

The London shop will open on Heddon Street on October 25, and is due to stay open until late January. The location is no coincidence, either – Heddon Street, just off Regent Street in central London, is where the artwork for Bowie’s album ‘The Rise and Fall of Ziggy Stardust and the Spiders from Mars’ was shot back in January 1972.

Fans will be familiar with the surroundings, with the album cover seeing Bowie pose in view of a K. West sign on a darkened Heddon Street, just steps away from the studio of photographer Brian Ward. The album, Bowie’s fifth studio release, featured ‘Starman’ as its lead single and went double-platinum in the UK.

New York’s shop will open at 150 Wooster Street – a short distance from the downtown location where Bowie spent his later years.

Further details are due to be announced on the Bowie75 website, but organisers have already promised rare and never-before-seen material, including footage from the Heathen and Reality eras in the early 2000s.

There will also be a selection of what has been described as “intimate guest events,” with names due to be announced in the lead-up to the pop-up opening, as well as fine art installations and exclusive immersive audio and video experiences on-site.

The singer-songwriter released 25 studio albums in a career spanning more than 50 years, including a host of UK chart-toppers and his final release went platinum in multiple countries.

David Bowie’s album ‘Toy’, which features new interpretations of a number of songs and was initially recorded right at the start of the 21st century, will receive its long-awaited posthumous release on January 7, 2022.